"Scorsese once told me, 'The things you do poorly are as much a part of your style as the things you do well.' Which was totally true, and oddly reassuring." — David Fincher
Happy Monday! One of the Top Dogs at Dragon's Egg thought it was a great idea to start the week with this quote from Fincher. So make your failures your own, embrace them, learn from them and get back out there.
It's Friday the 13th, so no walking under ladders and stay away from black cats! Instead make yourself comfortable and have a look at our Friday Favourites.
1) This Fashion Film: Insight Part Two: Desire
Of course at number one is our second teaser for Insight
2) This Music Video: Touch U
In at number two is our favourite music video right now!
3) This Advert: The Body Shop Christmas
And feel free to sing along to this chirpy number from the Body Shop.
After the release of our music video 'Touch U' our attention is now on online distribution.
There are many ways to maximise your distribution, but first you need to provide amazing content. Content that will inspire and make people actually want to share the video around. You can post your video everywhere, but if your content isn't all that, you will find it hard to get the views and your sharing potential will dramatically decrease.
Once you have settled on the content and shot it, you then need to make use of all your social media sites. A good way to do this is to draw your audience in before the actual release date. Don't just hit your viewers with the video, make them excited to see it. If your audience are excited, again they are more likely to share your video around. A very good way to build the suspense is to set a timer, or a countdown on your homepage.
Once you have succeeded in gathering a mini following, it's time to release the video anywhere and everywhere you can. For example a blog.
Which leads me onto my last point. For those of you who missed Monday's post, may I please refer you to the video Below. Produced by Dragon's Egg, the official music video 'Touch U'.
We have officially locked picture on Touch U, our music video. Thus, as our one and only Friday Favourite, we are pleased to announce it's official release on Monday 9th November!
Today's Monday Motivation is this image. It's a still from our fashion shoot we shot in Belarus,our Editor and Director have been working tirelessly on it all weekend, and it's almost done!
This blog is a little insight to our world.
We will regularly post on what we are doing and what inspires us, with the hope to inspire other creatives out there.
